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Boost your restaurant

How to promote your brand and get more orders

Increase your sales and attract Glovo users by running promotions with our self service tool in 5 minutes. Boosting your business growth has never been easier.

This has proven to be a great way for Partners to increase their orders: we have on average 100% growth from those who already did promotions! Right now, you’ll be able to set up free delivery campaigns & discount promotions from the Orders app on all your devices.

How can you set up a promotion?

Access the Manager Portal and go to the tab named “Promotions”.

Select the Promotion type you are interested in creating and click on the button “Create promotion”.

You’ll be asked to provide the following information:

 

  • Stores for which you’d like to run the campaign

  • Dates for the promotion to apply (duration of the Promotion). If not filled, the promotion will run as long as your store is open.

  • Hours you want your promo to be displayed on the Glovo app (daily active times).

  • % discount to be offered/delivery fee (depending on the promotion selected).

  • Only for Delivery promotions: set a minimum spend that the user needs to reach in order to benefit from your promotion.

Remember that you can optionally determine a maximum budget to spend per campaign so you can easily track your investment and calculate its return. The costs of promotions will be added as part of your regular invoices and your commission will be applied only to the value of the products that the user actually paid for (the commission never applies to the delivery fee).

In the Promotions section of Manager Portal you’ll also be able to check and manage your active Promotions and check your full Promotions history, including their performance data, such as New customers, Orders and Gross revenue coming from the Promotion period. You’ll receive an email with the performance metrics by the end of your Promotion.

Visit the Manager Portal for more information regarding promotions and the self service promo tool.

Create a promotion ➜

Benefits of creating a promotional campaign

  • Double your sales.

  • Reach new clients.

  • Encite your users to order more and spend more on each order

  • Opportunity to introduce new products

  • Be more competitive than other stores.

  • Participate in our Promotional events with extra visibility in the Glovo App

  • Better conversion and organic position on the app

What promotions can you offer to your customers

  • Free delivery

  • % off discount

     

  • 2×1 in products

How promos will be display in the app

By making promotions, your store will have more visibility on the Glovo App and customers will find your store easily.

For more questions you can read our FAQs about promos here.

What is the Glovo Ranking

Stores can improve the positioning in the app based on their performance. Glovo algorithm aims to give a fair chance to everyone, even if you are just joining the platforms and do not have any orders yet.

The fourth factors of the Glovo Ranking

  • Conversion rate:

    Partners who run promotions, keep the menu updated and fix the right price will get more sales and therefore they will be ranked higher in the wall.

  • Partner Performance:

    Partners who perform better in terms of ratings, waiting time and cancellation rates, will have a better position on the App.

  • Newness and Fairness:

    New partners and exclusive partners will be ranked higher in the wall. Also we will make sure all partners have a fair chance at being successful with Glovo.

  • Distance Factor:

    Partners who are closer to the delivery address of the user will be ranked higher in the wall.

     

    Read more about Glovo Ranking on this post